Fashion Marketing (Book)
Easey
Release Date: 10 October 2008
Format: Paperback / softback
Pages: 260
Category: Art Forms
Publisher: John Wiley & Sons (UK)
ISBN: 9781405139533
ISBN-10: 1405139536
Release Date: 10 October 2008
Format: Paperback / softback
Pages: 260
Category: Art Forms
Publisher: John Wiley & Sons (UK)
ISBN: 9781405139533
ISBN-10: 1405139536
Mike Easey is Director of Collaborative Ventures in Newcastle Business School at the University of Northumbria. He has worked for three multinationals in marketing research, promotion and marketing planning positions. An experienced marketing consultant, he has undertaken an extensive range of consultancy work including marketing for fashion manufacturers and fashion retailers. He is also a university external examiner in fashion marketing, a QAA Specialist Subject Reviewer in marketing and a member of the editorial board of the Journal of Fashion Marketing and Management.
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