(9781742338309) Linchpin; Audio Book 7 Disc: Seth Godin: Buy Online

Seth Godin
Release Date: 01 April 2010
Format: CD-Audio
Category: Business & Management
Publisher: Bolinda Publishing Pty Ltd
ISBN: 9781742338309

Why are some people easily outsourced, downsized, or freelanced into obscurity, while others have their pick of opportunities? In his most powerful book yet, Seth Godin argues that it's more essential than ever to become indispensable - and the key to being indispensable is overcoming the fears that hold most of us back. Fear of change, fear of authority, fear of embarrassmen all come from the most primitive and powerful part of our brains. Godin shows how to overcome that internal resistance, so you can unleash your greatest art, passion, insight and generosity at work.

USD $38.98

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Reviews of Linchpin; Audio Book 7 Disc:

It's easy to see why people pay to hear what he has to say. Godin is a marketer, but in the broadest sense of the word. He's interested in not simply how products are marketed, but also how people sell themselves and their ideas, and how new technology can be a game-changer." - Time.com

"Thousands of authors write business books every year but only a handful reach star status and the A-list lecture circuit. Fewer still- one, to be exact-can boast his own action figure.... In the nearly ten years since his first bestseller, Godin has become a marketing phenom with a string of titles, including Purple Cow, Unleashing the Ideavirus, and his newest, Tribes... Across [all] media, Godin delivers his combination of counterintuitive thinking and a great sense of fun." -BusinessWeek.com

"The marketing expert is a demigod on the Web, a bestselling author, highly sought after lecturer, successful entrepreneur, respected pundit and high-profile blogger. He is uniquely respected for his understanding of the Internet, and his essays and opinions are widely read and quote online and off." - Forbes.com