Marketing for Dummies
by Alexander Hiam (9780470502105)

Marketing for Dummies
 
Alexander Hiam
Release Date: 18 September 2009
Format: Paperback / softback
Pages: 368
Category: Business & Management
Publisher: John Wiley & Sons Inc (US)
ISBN: 9780470502105
ISBN-10: 047050210X

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Alexander Hiam is the author of more than 20 popular books on business. Formerly a professor at the business school at the University of Massachusetts, Amherst, he has had many Fortune 500 firms and large U.S. government agencies as his clients.

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