Seth Godin
Release Date: 91 December 1122
Format: Hardcover
Pages: 210
Category: Advertising & Marketing
Publisher: Portfolio
ISBN: 9781591843177
ISBN-10: 1591843170
Release Date: 91 December 1122
Format: Hardcover
Pages: 210
Category: Advertising & Marketing
Publisher: Portfolio
ISBN: 9781591843177
ISBN-10: 1591843170
Godin uses the principle of the Purple Cow to show businesses how to leave behind their boring marketing strategies and stand out from the herd. Risky, edgy, and enlightening, Purple Cow will stand with Malcolm Gladwell's The Tipping Point and Godin's other books as classics of business innovation.
USD $22.95
Dispatch: Immediate - In Stock
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