Peter Rix
Release Date: 21 Dec 2005
Format: Paperback / softback
Category: Economics, Finance, Business & Management
Publisher: McGraw-Hill Education - Europe
ISBN: 9780074715611
ISBN-10: 0074715615
Release Date: 21 Dec 2005
Format: Paperback / softback
Category: Economics, Finance, Business & Management
Publisher: McGraw-Hill Education - Europe
ISBN: 9780074715611
ISBN-10: 0074715615
This brand new edition reflects the substantial changes that have occurred in personal selling. It focuses on the two fundamentals of personal selling, consultation and persuasion, together with detailed coverage of customer relationship management strategies for practical success in the field.
USD $91.66
Dispatch: 3 to 7 business days, stock levels permitting
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