Seth Godin
Release Date: 01 August 2006
Format: CD
Publisher: HighBridge Audio
ISBN: 9781598870565
ISBN-10: 1598870564
Release Date: 01 August 2006
Format: CD
| Categories: | Management & Management Techniques Management - Leadership & Motivation |
ISBN: 9781598870565
ISBN-10: 1598870564
Big business used to be a good thing. Big meant economies of scale, lots of resources, and more power. Big meant better.
Then small happened.
Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next "big" thing.
USD $29.95
Dispatch: Immediate - In Stock
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