Thomson Learning Australia
Release Date: 23 January 2007
Format: Paperback / softback
Pages: 361
Category: Economics, Finance, Business & Management
Publisher: Cengage Learning
ISBN: 9780324545098
ISBN-10: 0324545096
Release Date: 23 January 2007
Format: Paperback / softback
Pages: 361
Category: Economics, Finance, Business & Management
Publisher: Cengage Learning
ISBN: 9780324545098
ISBN-10: 0324545096
This casebook, written by a renowned communications expert, offers you the skills for successful case analysis, along with a comprehensive collection of 36 cases that may be applied to any "Business Communication" issue or theme. The cases in this book focus on real-world companies (i.e. Northwest Airlines, Merck, The Walt Disney Company, Google, Procter & Gamble, Wal-Mart, McDonalds, Sony and Kraft), and provide the opportunity to put Business Communication theory into practice.
USD $47.95
Dispatch: 3 to 7 business days, stock levels permitting
View other Thomson Learning Australia titles like "The Business Communication Casebook"
Write a customer review of The Business Communication Casebook.
If you like this title please tell others:
 |
|||||||||||||||
|
|||||||||||||||
|
|||||||||||||||
