Women Want More: How to Recognize and Respond to Their True Needs and Aspirations
by Michael Silverstein (9780061776410)

Women Want More: How to Recognize and Respond to Their True Needs and Aspirations

Women Want More: How to Recognize and Respond to Their True Needs and Aspirations (Book)

Michael Silverstein
Release Date: 30 September 2009
Format: Hardcover
Pages: 322
ISBN: 9780061776410
ISBN-10: 0061776416
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What Women Want reveals how companies can better respond to the evolving and complex shift in buying power being driven by women, which the author, a leading authority on the retail industry, believes is key to revitalizing the failing global economy.

USD $41.23

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