Easey
ISBN:9781405139533
'Clothing that is not purchased or worn is not fashion', (to paraphrase Armani). Knowledge of marketing is essential to help ensure success and reduce the risk of failure in fashion. For the designer starting up in business...
Format:Paperback Pages:280
USD $50.48
Dispatch: 3 to 7 business days, stock levels permittingEasey
ISBN:9780632051991
Marketing is a firmly established element of most fashion and clothing courses. This book was written to satisfy students' requirements and has a number of special qualities that make it essential reading for anyone involved in the fashion and clothing sectors of business. Key features include:?* Discusses contemporary issues faced by fashion marketers...
Format:Paperback Pages:208
USD $46.47
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