A road-map for anyone who feels slightly out of step with their expectations in this rapidly changing world. It is also for anyone who is looking to reinvent themselves a better...more details Format:paperback Pages:496
Dispatch: 3 to 7 business days, stock levels permitting
Faith Popcorn
ISBN:9781861975997
Women are now the primary decision makers or significant influencers in more than 80% of consumer purchasers. And they're not just buying makeup and washing powder and keeping the storecupboard stocked. Women are responsible for 65% of vehicle purchases...more details Format:Paperback Pages:304
Heraldedas "Nostradamus" of marketing by Fortune magazine,Faith Popcorn is the premier trend guru; her national bestsellerThe Popcorn Report identified the business and personal trends thatdefined a decade...more details Format:Paperback
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Faith Popcorn;Lys Faith PopcornMarigold
ISBN:9780887308574
Faith Popcorn has been called "America's most highly regarded trends forecaster" ("Newsday"). She first identified the concepts of Cocooning...more details Format:Paperback Pages:480
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Faith Popcorn;Adam Hanft
ISBN:9780786866571
Our fast-changing world is developing new words and new language at breathtaking speed. Now, Faith Popcorn, futurist extraordinaire, and Adam Hanft...more details Format:Hardcover Pages:414
Dispatch: 3 to 7 business days, stock levels permitting
Faith Popcorn;Lys Marigold
ISBN:9780786865239
If men and women are different, why do we market to them the same way? Today, women make 80 percent of all purchasing decisions. The time has come...more details Format:Hardcover Pages:368
Dispatch: 3 to 7 business days, stock levels permitting
Faith Popcorn;Lys Marigold
ISBN:9780786884414
190 million female consumers . . . $4.4 trillion in buying power . . . one book -- the national bestseller now in paperback and newly revised -- that tells you how to reach them.
She knows business. She knows women. And she definitely knows better than anyone on Madison Avenue how to bring them together. Faith Popcorn...more details Format:Paperback Pages:304