Fern L Johnson

Imaging in Advertising (Book)

Fern L Johnson

ISBN:9780415978811

While scholarship on the visual elements of advertising has advanced our understanding of communication and media, the language elements - or 'verbal images' of the advertisement tend to be downplayed...more details
Format:Hardback  Pages:224

USD $123.59

 

Imaging in Advertising (Book)

Fern L Johnson

ISBN:9780415978828

While scholarship on the visual elements of advertising has advanced our understanding of communication and media, the language elements - or 'verbal images' of the advertisement tend to be downplayed...more details
Format:Paperback  Pages:224

USD $34.76