Culture and Consumption: New Approaches to the Symbolic Character of Consumer Goods and Activities
by Grant David McCracken (9780253206282)

Culture and Consumption: New Approaches to the Symbolic Character of Consumer Goods and Activities
 
Grant David McCracken
Release Date: 22 November 1990
Format: Paperback / softback
Pages: 192
Category: Anthropology
Publisher: Indiana University Press
ISBN: 9780253206282
ISBN-10: 0253206286




This is a book about the origins and the imperative of the consumer society. It shows how consumer goods and consumer behavior are shaped by culture and probes the cultural systems of advertising, fashion, collecting, lifestyle, ownership, and self-definition.

AUD $29.95

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