Logo
by Michael Evamy (9781856695282)

Logo
 
Michael Evamy
Release Date: 17 Sep 2007
Format: Paperback / softback
Pages: 351
Category: Graphic Design
Publisher: Laurence King Publishing
ISBN: 9781856695282
ISBN-10: 185669528X



The logo bible, this book provides graphic designers with an indispensable reference source for contemporary logo design. More than 1300 logos are grouped according to their focal form, symbol and graphic associations into 75 categories such as crosses, stars, crowns, animals, people, handwritten, illustrative type, etc. To emphasize the visual form of the logos, they are shown predominantly in black and white. Highlight logos are shown in colour. By sorting a vast, international array of current logotypes ranging from those of small, design-led businesses to global brands in this way, this book offers design consultancies a ready resource to draw upon in the research phase of identity projects. Logos are also indexed alphabetically by name of company/designer and by industrial sector, making it easy to piece together a picture of the state of the identity art in any clients marketplace.

AUD $45.00

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