Mass Media in a Changing World with CDROM
by George Rodman (9780073053097)

Mass Media in a Changing World with CDROM
George Rodman
Release Date: 10 December 1100
Format: Mixed media product
ISBN: 9780073053097
ISBN-10: 0073053090

This engaging new text introduces students to the world of media through a unique structure that makes the material easily intelligible and meaningful to their lives. Each chapter is divided into three-part narrative sections: history, industry, and controversy. "Mass Media in a Changing World" is the story of where the media came from, why they do what they do, and why those actions cause controversies.

Each new copy of the text is packaged with a free "Media World" CD-ROM as well free access to "PowerWeb"--a unique collection of course-specific current articles, real-time news, interactive exercises and assessment tools, research links, and more

AUD $100.86

 This title is not held in stock & is ordered from suppliers, subject to availability.

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