User's Motivation for Using Facebook
by Deo Farrugia (9783656950738)

User's Motivation for Using Facebook
 

Deo Farrugia


Format: Paperback / softback
Pages: 96
Category: General
Publisher: Grin Verlag Gmbh
ISBN: 9783656950738
ISBN-10: 3656950733



Bachelor Thesis from the year 2014 in the subject Computer Science - General, University of Derby, course: Computing and Information Technology, language: English, abstract: Over the last few years social network websites have become a global phenomenon and brought great social impact across the world. Such happenings deserve to be studied and their many aspects investigated thoroughly. The aim of this study was to explore the motives and preferences of users on Facebook. The data was obtained through an online survey on 383 random participants. The result confirmed that Facebook has become a powerful medium of communication. Younger people between ages 14 to 21 are the users who spend more time on Facebook and like to chat with school friends, while age 22 and up chat more with old friends and family members. A sense of security is shown across all ages, gender and education level as in the majority the participants declared that their profile can be only viewed by friends and that they have few unknown friends on Facebook.

AUD $79.95

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